Sixty40

Biathalon

Luge

Curling

Skeleton

Snowboarding

We were challenged with making a series of short animations that would introduce winter sports to viewers. They had to be funny, fast and were designed to whet the appetites of Australians who might be unaccustomed to some of the winter Olympics weirder sports. Thankfully the Winter Olympics is full of weird sports.

The spots picked up 3 International Silver Promaxes in 2010.

Credits:

Concept: Stephen Hancock, Foxtel
Animation Director: Matt Taylor
Lead Animator: Seb Danta

Tags: 2d | A | Awards | branded content | Foxtel | infographics